Discover the secret to standing out in a crowded market with Potting Shed's expert-led session on authentic brand building.
Potting Shed's MD Tom, and Creative Director, Luke will take you through the strategy and creativity needed to build an authentic and powerful brand.
This practical session is perfect for entrepreneurs and business leaders who are ready make a bigger impact, stand out with confidence and connect on a deeper level with their audience.
Our experts will share the key elements that make up a brand (spoiler: it's more than your logo) discuss how brand strategy informs what you say AND what you look like, and leave you reflecting on what makes your brand awesome.
Whether you're refining an existing identity or building a new brand from scratch you'll walk away with:
- The brand building basics; what it takes to build a brand from scratch
- A clear framework on how to turn big ideas into engaging narratives
- The role purpose and values play in creating your brand identity
- A practical toolkit for building a brand that resonates with your audience
